THE POWER OF THE A-Z PRESENTATION

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Over the last decade of being a professional home-based networker, when someone asks me, “John, what is the #1 reason why people fail in their own network marketing business?” I say with 110% confidence it is because they customize their presentations assuming what each individual prospect will find exciting. This mindset will definitely set you up for failure!

The key to success is the power of duplication — showing the same presentation over and over. You need to be presenting the entire business from A-Z to each and every one of your prospects because you have no idea what is going on inside them as you share the business. You must show your business exactly the same way each time you present your program for two primary reasons:

Reason #1 is you will be 100% full of confidence & conviction knowing what you are going to say because you have presented the entire plan from A-Z numerous times the SAME EXACT WAY. Repetition is the mother of skill. Your nervousness will also decrease, because you will become confident in your presentation.

Reason #2 is because I can almost guarantee you that when you begin to put this into practice you will have your prospects respond to aspects of your business that you would have assumed they would not have been interested in before. You will see your business explode within a short period of time. Just imagine everyone in your network internalizing this mindset and fully understanding the power of an A-Z presentation. The leadership abilities within them will skyrocket, which in turn will create momentum in your business.

Momentum is a force that you will not be able to control; it is also the key to unprecedented growth in your business. Leadership is earned by people who deserve it and you will project leadership when you present with the “Power of A-Z”. Always remember, it is just a matter of time before you hit your target when you keep aiming for it!

BECOMING AN INFORMATION FILTER AND A KNOWLEDGE SPONGE

As the title states, “Become an Information filter and a knowledge Sponge.” On your daily journey to achieve your WHY, you will travel through many different avenues and sometimes you will ask yourself, “Why do I need to meet this person or experience this situation?” The key is to truly understand that you must become an information filter and use your personal God-given filters — your eyes and your ears. I always say that you were born with 4 inputs (2 eyes, 2 ears) and 1 output (mouth).

When you decide to become a filter and filter through all the information that is taken in through your inputs, you will begin to find answers to the reasons for certain experiences in your life. What you learn from each situation that you experience will be the foundation for future decisions. My personal view is that “every failure is a stepping stone to success, which in turn will become a very long and lovely stone walkway into the castle of your dreams.” Very simply, this quote means out of every failure you will filter information that will empower you to make wiser decisions based on information you learned from your personal failures!

As you begin to realize you must become a filter – listen and observe more than you talk, you will be amazed at the insight you gain. When you combine becoming a knowledge sponge, along with being a filter, you will empower yourself to achieve your WHY! Becoming a knowledge sponge is very simple. You must immerse yourself in the knowledge of the #1 people in your field of endeavor. When I first became a distributor in a direct sales organization, I simply did some research and found out what the #1 earners in direct sales/network marketing were doing. As I result, I broke all records and built enormous sales organizations. I was nothing special, but the methods I used were special because they were proven to work. Remember, the smartest people are those that realize they are not the brightest or the best.

Each day that you embark upon your journey toward your Why, you need to be constantly absorbing as much information as possible. Success leaves clues, and usually it is a long list of failures accompanied with one major success. I can tell you that if you have failed in the past and right now are questioning your actions, just become an information filter and knowledge sponge. Start to utilize your four inputs and before you know it, you will hit the mark and succeed! I highly suggest listening to positive personal development tapes and reading some positive material EACH AND EVERY DAY in order to saturate your sponge with the proper knowledge.

THE WINNER WALK

The Winner’s Walk is a key strategy in the sport of life/business. When you meet somebody new, your perception of the person and what you feel about them is based 93% on body language. When you walk like a Winner, people will feel your presence and know you have something to offer. We all know people who are always filled with confidence and walk like they have just won a Gold Medal in the Olympics.

The exciting part about your walking like a Winner is that people will want to be around you — to feed off your energy! As you progress in your day, take a moment and think to yourself, “Do I present myself as a winner?” If the answer is “no”, then I will share with you a few secrets on how to walk like a winner.

Walking like a winner requires that you always walk with your shoulders back, chest out and at a slightly faster pace than usual. This is the key – even when life hits you on the blind side, you need to still walk like a winner because your physiology will empower you to move through whatever is mentally frustrating you. When you walk into a meeting to market yourself or your product, people will feel your confidence and will want to hear what you have to say because they will feel your energy and enthusiasm. As you consciously practice the “Winner’s Walk”, you will be walking like a WINNER in no time flat! ALL the time!

As you continue to master your body language, you will notice an increase in your personal production, because YOU WILL ACHIEVE WHATEVER YOU BELIEVE. You walk the walk…the Winner’s Walk! I personally challenge you to walk like a Winner this entire week and see how things around you change! Walk like a Winner and you will be flying with the eagles!

ARE YOU FAMOUS OR FOCUSED?

Are you famous or are you focused? Let’s start with “famous”. When people look at you, what do they say that you are famous for? Are you famous for procrastination…negative words…poor time management…What are you famous for? Let me share with you what I am famous for. I am famous for consistent, structured, focused daily strategies and techniques to live a victorious life. I know…that is a pretty strong statement! You see, I would rather be “focused” than famous.

I am focused on success. I am focused on assisting you in achieving you dream and discover the greatness that is inside all of you! Forget about being famous, let’s be focused. Be focused on your dreams…be focused on providing for your family…be focused on building a huge team…be focused on Finding Your Why! Let’s commit today to become focused and start changing people’s lives.

Millions of people world wide watch shows like “Who wants to be a Millionaire” or “Lifestyles of the Rich and Famous”. The interesting thing is that everyone sitting on the couch with a bag of popcorn watching these shows are broke. Why? Because they are famous for sitting back and watching shows on other people being famous. How about we flick the switch in life from famous to focused. Stop dreaming of other people being famous and start being focused on your own destiny! You must laser-focus in on your success and demolish procrastination and create action. Demolish resolutions and create results! Let’s demolish fear and create faith! How is this all possible by simply being focused. How do people become gold medalist, super bowl champions, etc? They take charge of their lives, hire a coach and become focused.

What are you? Who are you? Where are you going? How are you going to get there? More importantly, why are you not focused? Those that know their “Why” are very focused. I am focused on my Why of changing lives of Champions worldwide through my coaching, mentoring, seminars and success library and creating massive success in those Champions lives! Do not allow famous to get in your way of being focused. Make a commitment today to forget fame and become laser-focused! Let’s get focused and know your Why! Let’s go out and impact the world one heart at a time. Focus creates success and Fame creates problems. It’s your decision…become focused and live your dream!!!

THE TWO MOST IMPORTANT DAYS OF YOUR LIFE

A great friend of mine once said “The two most important days of your life are the day you that were born and the day that you Find Your WHY”. Right now you need to look inside and ask yourself a real serious question, “Have I found my WHY?” You were already born, and you really had no real say over what happened that day. You did not decide to be born. You are here because you are an individual miracle of God, but “Finding Your Why” is up to you and only you.

Take a look around. You know when someone has found their WHY in life, because they know exactly where they are going and what their ultimate mission is. They are the people who striving forward even when it is cloudy or cold outside, because the outside factors do not determine their inside WHY!

As soon as you “Find Your WHY”, you will become a completely empowered person going in a constant direction each day — UPWARD! Will it be easy? No. People and things will stand in the way of you achieving your WHY. That’s why I am a true believer in “Brainwashing”. We all participate in “Body Washing” everyday, but so few people spend the same amount of time cleaning their brain from all the negative “Non-Why” people and things in the world. The sad part is that the spiritual dirt that builds up in your brain is 1000 times worse for you than physical dirt. You must wash your brain with positive, motivational material on a daily basis in order to stay on track to achieving your Why.

I challenge you to place your birth certificate and your “Why” card in a place so that you can see them everyday. This will serve as a reminder of the two most important days in your life.

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